Marketing: University Interactive Talk on Segmentation, Targeting & Positioning With Dr Lucill Curtis From University of East Anglia
March 10 @ 13:30 - 14:15
In this Marketing session, Dr Lucill Curtis, Associate Professor in Marketing in the Norwich Business School at UEA, will run an interactive talk for students on Segmentation, Targeting & Positioning.
The session will develop thinking, skills and approaches to support students in their Marketing studies and future aspirations.
The precise focus of this session will be available here as soon as it is confirmed.
Lecturer Profile: Dr Lucill Curtis
Our events are designed so that a group of students can take part from a classroom or students and teachers can take part as individuals, either from school or from home. There is no charge to take part.
As a live, participative event, this session will not be recorded but slides and other resources will be shared after the event, where available.
Suitable for: Aged 16+ pre-university students studying, or with a possible interest in studying, Marketing, Business and related disciplines. Student groups as well as students and teachers joining individually are very welcome.
Preparation/Pre-Reading: Students may wish to consider the topic in advance and questions they have. Students can also think about questions about studying at university level.
The IT Setup: The event will be run on Zoom and participants will be able to join using laptops, tablets, and mobile devices. If you are joining as a school group, we recommend connecting with one device and projecting on to a whiteboard. You will be able to interact with the speaker via typed comments and questions and/or via a microphone. Full details will be sent to those who have registered (see below) prior to the event.
Booking a Place: This is free for schools and colleges. If you would like to take part in this event, please register your interest using the link to the registration form below: